Let’s Talk: Diabetes Stigma in Marketing and Communications

A team of marketing professionals, including a Black man in a wheelchair, a Black woman, and a white man, are having a discussion at a table.

Diabetes stigma refers to negative social judgments, stereotypes, and prejudices about diabetes or about a person due to their diabetes.1 Research shows that people who experience stigma also experience worse mental, physical, and social health outcomes.1 How we discuss diabetes in professional settings, even when people with diabetes aren’t in the room, can make a […]

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Let’s Talk: Mental Health & Diabetes

Mental health and well-being are essential aspects of diabetes care. Regardless of your specialty as a healthcare provider, being prepared to discuss mental and behavioral health and proactively screening for concerns is key to facilitating improved outcomes.1 Discussions about diabetes and mental health can often feel stigmatizing, complicated, and even harmful to a person’s relationship […]

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Changing the Narrative Around Diabetes

Diabetes is a chronic disease. But people with diabetes also experience an equally chronic problem: stigma. Underlying this stigma against diabetes are shared, deeply held assumptions about health that are embedded in American culture. The most common and problematic assumption is that health is primarily a matter of individual responsibility. In other words, health is […]

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Destigmatizing Diabetes Technology: A Quick Guide

Diabetes technology can transform management for many individuals living with diabetes. Continuous glucose monitors (CGMs), insulin pumps, and automated insulin delivery (AID) systems have all contributed to helping people better manage their diabetes while using metrics like time in range. However, conversations around diabetes-related technology and time in range can sometimes feel inaccessible and stigmatizing. […]

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How to Talk About Nutrition with People With Diabetes

Living with diabetes can transform a person’s relationship with food and nutrition. Whether someone is interested in using nutrition to help manage their weight, eating their favorite foods with the right insulin dose, or understanding how foods impact glucose levels, each individual will have unique priorities when it comes to nutrition guidance. Discussions about food […]

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How to Talk About Diabetes-Related Complications

Black female doctor checking measuring pressure on patient's hand

Having diabetes increases the risk of a number of diabetes-related complications. Finding ways to reduce a person’s chances of developing chronic kidney disease, cardiovascular disease, retinopathy, or other complications is a key part of diabetes care. Complications are also not an “end-point” of diabetes, so supporting a long, healthful, and meaningful life for those living […]

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Stigmatizing and Fearful Experiences in the Healthcare Setting

Images of diverse study participants

The diaTribe Foundation and market research company, dQ&A, partnered on a recent study to better understand people with diabetes’ experiences in the healthcare setting. In particular, we aimed to gain a better understanding of how people with diabetes and their healthcare team discussed diabetes-related complications and whether stigma and fear were permeating these conversations. In […]

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Research on Stigma From Health Professionals

Shot of a group of doctors using a digital tablet at work research on stigma from healthcare professionals

People with diabetes consistently report experiencing stigma in healthcare spaces and from health professionals. Here are key research findings and interventional studies from leading experts in the field. A Qualitative Study of Perceived Responsibility and Self-Blame in Type 2 Diabetes: Reflections of Physicians and Patients Takeaways Interviews with 19 endocrinologists and primary care providers and […]

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What is Diabetes Stigma?

Diabetes Stigma: Graphic of a doctor's hand unraveling a string around a heart. Diabetes technology and medications. A Resource for Healthcare Heroes.

Diabetes stigma refers to negative social judgments, stereotypes, and prejudices about diabetes, or about a person due to their diabetes.1 Diabetes stigma becomes discrimination when it is used in unfair or prejudicial treatment towards a person with diabetes.1 Why does diabetes stigma exist? Most health-related stigma, including diabetes stigma, is caused by shame, blame, fear, […]

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Diabetes Stigma in Healthcare

Many health professionals are incredibly supportive of people with diabetes and skilled at delivering compassionate, person-centered care and treatment. However, studies show that people with diabetes experience implicit and explicit stigma from health professionals.1-3 What do we know? Unfortunately, implicit and explicit bias against people with diabetes is common among health professionals. In a study […]

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Disclaimer
The information published on this website is not a substitute for medical advice and should not be used to make decisions that change treatment. We urge readers to consult with healthcare professionals for questions regarding their treatment and in all matters related to their health.